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How (un)Common Logic Helped Fischer & Wieser Achieve 45% Organic Revenue Growth through SEO

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Industry

E-Commerce

Challenge

The (un)Common Logic team focused on optimizing product category pages and individual product pages to improve product visibility. The team also expanded the site's content catalog to feature high-volume content topics showcasing Fischer & Wieser products. Additionally, sitewide analyses were conducted to identify opportunities for improving navigation, internal links, and more.

Results

Through continued optimizations and content creation, Fischer & Wieser experienced a 45% growth in organic revenue compared to Q1 2023. Organic traffic grew by 24% since the start of the engagement, and the site now ranks for 2.5 times more page 1 keywords.

Key Product

SEO

24%
Organic Traffic Growth
45%
Organic Revenue Growth
2.5x
Increase in Page 1 Keywords
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About Fischer & Wieser

Fischer & Wieser is a specialty food products company renowned for its high-quality jams, jellies, sauces, and other gourmet items. With both an ecommerce store and retail locations, Fischer & Wieser aims to deliver unique culinary experiences to food enthusiasts.
 

The Challenge

Fischer & Wieser, a specialty food products company, was looking to enhance their online visibility and drive organic revenue growth. Despite having a strong product lineup of jams, jellies, sauces, and other gourmet items, their online presence was not reaching its full potential. They needed a comprehensive SEO strategy to optimize their product pages, improve site navigation, and expand their content catalog to attract more organic traffic.

The Solution

(un)Common Logic began by optimizing product category pages and individual product pages to make Fischer & Wieser's offerings more visible to potential customers. They also expanded the site's content catalog to include high-volume content topics that showcased Fischer & Wieser's products. Additionally, sitewide analyses were conducted to identify opportunities for improving navigation, internal links, and more.

The Results

Fischer & Wieser experienced a 45% growth in organic revenue compared to Q1 2023. Organic traffic grew by 24% since the start of the engagement, and the site now ranks for 2.5 times more page 1 keywords. These metrics illustrate the tangible impact of the SEO strategies implemented by (un)Common Logic, demonstrating their capability to drive significant organic revenue growth for Fischer & Wieser.

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