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How (un)Common Logic Boosted Fischer & Wieser's Organic Revenue by 199% through SEO Strategies

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Industry

E-Commerce

Challenge

The (un)Common Logic team focused on heavily optimizing product pages and product category pages with the most potential to rank well, specifically for Fischer & Wieser’s most profitable sauce products. The team utilized internal linking strategies to connect related products and wrote new blogs showcasing top products in delicious recipes.

Results

Through continuous optimizations and content creation, (un)Common Logic successfully grew Fischer & Wieser's organic revenue by 199% and increased organic traffic by 45% since the start of the engagement.

Key Product

SEO

199%
Organic Revenue Growth
45%
Organic Traffic Growth
8x
Increase in Page 1 Keywords on Store
10.5x
Increase in Page 1 Keywords Across Whole Site
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About Fischer & Wieser

Fischer & Wieser is a specialty food products company renowned for its high-quality jams, jellies, sauces, and other gourmet items. With both an ecommerce store and retail locations, Fischer & Wieser aims to deliver unique culinary experiences to food enthusiasts.
 

The Challenge

Fischer & Wieser, a renowned specialty food products company, needed to enhance the visibility of their most profitable sauce products in the highly competitive online marketplace. They aimed to increase organic traffic to their ecommerce store and improve their rankings on search engines. Despite their high-quality products, they were not achieving the desired online presence and revenue from organic search.

The Solution

(un)Common Logic began by heavily optimizing product pages and product category pages, focusing on Fischer & Wieser’s top-performing sauces. They implemented internal linking strategies to connect related products and created new blog content featuring top products in innovative recipes. This comprehensive approach ensured that the most profitable products received the visibility they deserved.

The Results

Organic revenue grew by an astonishing 199%, and organic traffic saw a significant increase of 45%. Additionally, there was an 8x increase in Page 1 keywords for their store and a 10.5x increase in Page 1 keywords across their entire site. These metrics clearly demonstrate the effectiveness of (un)Common Logic's SEO strategies in driving sustainable growth for Fischer & Wieser.

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