---
title: Driving 240% Growth in Revenue for Top Notch Landscape Lighting
description: By partnering with (un)Common Logic, Top Notch Landscape Lighting saw a 240% increase in revenue and a 6% increase in AOV within the first three months. The strategic focus on product-level segmentation and budget allocation towards higher-value products played a crucial role in this success.
---

# Driving 240% Growth in Revenue for Top Notch Landscape Lighting

![Picture2](https://info.uncommonlogic.com/hs-fs/hubfs/Picture2.jpg?width=400&height=400&name=Picture2.jpg)

Industry

E-Commerce

Challenge

Top Notch Landscape Lighting faced the challenge of low average order value (AOV) for their products, resulting in historically low returns on ad spend (ROAS). They aimed to scale their revenue efficiently while achieving a 1.5x ROAS.

Results

By partnering with (un)Common Logic, Top Notch Landscape Lighting saw a 240% increase in revenue and a 6% increase in AOV within the first three months. The strategic focus on product-level segmentation and budget allocation towards higher-value products played a crucial role in this success.

Key Product

PPC

[ topnotchlandscapelighting.com/ ](https://topnotchlandscapelighting.com/)

240%

Increase in Revenue

240%

Increase in Orders

6%

Increase in AOV

1.5x

ROAS Goal

![inductionlightingfixtures-182046-types-landscape-lighting-blogbanner1](https://info.uncommonlogic.com/hs-fs/hubfs/inductionlightingfixtures-182046-types-landscape-lighting-blogbanner1.jpg?width=795&height=795&name=inductionlightingfixtures-182046-types-landscape-lighting-blogbanner1.jpg)

## About Top Notch Landscape Lighting

 Top Notch Landscape Lighting offers professional grade landscape lighting solutions for both residential and commercial properties.

## The Challenge

Top Notch Landscape Lighting offers professional grade landscape lighting solutions for both residential and commercial properties. Despite their high-quality product offerings, the company faced the challenge of low average order value (AOV), which historically resulted in low returns on ad spend (ROAS). The company aimed to scale their revenue efficiently while achieving a 1.5x ROAS, but found it difficult with their existing strategies.

## The Solution

Top Notch Landscape Lighting turned to (un)Common Logic for their expertise in paid media performance. The decision process included evaluating other digital marketing firms, but (un)Common Logic stood out due to their focus on product-level segmentation and optimization. By strategically allocating budget towards higher-value products and optimizing their PPC campaigns, (un)Common Logic was able to address the low AOV issue and drive substantial growth.

## The Results

Within the first three months of engagement, Top Notch Landscape Lighting saw a 240% increase in revenue and a 240% increase in orders. Additionally, the average order value (AOV) increased by 6%. These results were driven by (un)Common Logic's strategic focus on product-level segmentation and optimization. The company's return on ad spend (ROAS) surpassed their 1.5x goal, showcasing the effectiveness of the strategies implemented.

![Picture1-May-07-2025-05-28-19-4059-PM](https://info.uncommonlogic.com/hs-fs/hubfs/Picture1-May-07-2025-05-28-19-4059-PM.png?width=5918&height=1355&name=Picture1-May-07-2025-05-28-19-4059-PM.png)

 

## Ready for an (un)Common PPC experience?

[![contact us](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/46106616/interactive-181734753102.png) ](https://info.uncommonlogic.com/hs/cta/wi/redirect?encryptedPayload=AVxigLIZEQboZ1Zibdo8ymUkCP8hCLjlA%2BWqUW5XysMTEYuf7iKxNay%2F%2BSdKHqsoaKzxhx6vaok5rlKk4MS2pJd%2BdVhnOqc1KI2hWWjOszg4NsgnQ73hpM78cbiFEjHoK1a%2FuEnrVigGFKcaZR1Ug6y9E%2FfcFcC%2FU5iUv2SsVxvsgFEw6V7chemkHVuRhiPp&webInteractiveContentId=181734753102&portalId=46106616&hsLang=en)

## Related case studies

[![](https://info.uncommonlogic.com/hs-fs/hubfs/logo%20(3).png?width=600&height=600&name=logo%20(3).png)

E-Commerce

### How (un)Common Logic Unlocked $493k in Incremental Revenue for GenTeal Apparel with CRO-Led Revenue Optimization

](https://info.uncommonlogic.com/case-studies/gen-teal-cro-unlocked-493k-incremental-revenue?hsLang=en) [![](https://info.uncommonlogic.com/hs-fs/hubfs/images%20(7).png?width=428&height=428&name=images%20(7).png)

E-Commerce

### How (un)Common Logic Helped School Planner by Mimeo Increase Conversions by 272% with PPC

](https://info.uncommonlogic.com/case-studies/how-uncommon-logic-helped-school-planner-by-mimeo-increase-conversions-by-272-with-ppc?hsLang=en) [![](https://info.uncommonlogic.com/hs-fs/hubfs/FilterBuy_Logo.jpg?width=2460&height=2460&name=FilterBuy_Logo.jpg)

E-Commerce

### Driving 9x Profit Per Order for FilterBuy with PPC

](https://info.uncommonlogic.com/case-studies/driving-9x-profit-per-order-for-filterbuy-with-ppc?hsLang=en)