---
title: Boosting Form Submissions by 200% for SaaS Company
description: By leveraging social proof, optimizing lead forms, and refining user insights, (un)Common Logic achieved a 200% increase in form submissions and a 54% increase in submission rates quarter-over-quarter for a SaaS client.
---

# Boosting Form Submissions by 200% for SaaS Company

![360_F_460716446_jpVlR14yAOhZYwGu0sGtl1OKEY9nGWug](https://info.uncommonlogic.com/hs-fs/hubfs/360_F_460716446_jpVlR14yAOhZYwGu0sGtl1OKEY9nGWug.jpg?width=668&height=360&name=360_F_460716446_jpVlR14yAOhZYwGu0sGtl1OKEY9nGWug.jpg)

Industry

SaaS

Challenge

This B2B SaaS client needed to establish itself as a distinct online entity separate from its parent company, build domain authority, enhance brand awareness, and increase site visibility in a competitive industry.

Results

By leveraging social proof, optimizing lead forms, and refining user insights, (un)Common Logic achieved a 200% increase in form submissions and a 54% increase in submission rates quarter-over-quarter for this client.

Key Product

CRO

200%

Form Submissions Increase

54%

Submission Rate Increase

## The Challenge

This B2B SaaS company faced the daunting task of distinguishing itself online within the managed IT services sector. The company needed to build domain authority, enhance brand awareness, and increase site visibility in a highly competitive industry. To achieve these goals, this client required a strategy that would not only drive traffic but also convert visitors into leads through form submissions.

## The Solution

(un)Common Logic employed a multi-faceted strategy that included leveraging social proof, optimizing lead forms, and refining user insights to create a seamless and engaging user journey. These enhancements were designed to make the form submission process more intuitive, thus encouraging more visitors to convert into leads.

## The Results

Through the targeted CRO efforts of (un)Common Logic, this client saw a 200% increase in form submissions, alongside a 54% increase in submission rates quarter-over-quarter. This significant boost not only improved lead generation but also positioned our client as a more authoritative and recognizable entity within the managed IT services domain. The enhanced form submission metrics underscored the effectiveness of the CRO strategy, proving that a well-optimized user experience can lead to substantial business growth.

![](https://info.uncommonlogic.com/hs-fs/hubfs/image-png-Jul-01-2025-08-21-33-8725-PM.png?width=704&height=210&name=image-png-Jul-01-2025-08-21-33-8725-PM.png)

## Ready to get started with CRO?

[![contact us](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/46106616/interactive-181734753102.png) ](https://info.uncommonlogic.com/hs/cta/wi/redirect?encryptedPayload=AVxigLJz%2FOFKS3Yfvt%2FA0IWW5qspTvyeXlYa7O4ZffvnFrNWQT87V72g3jtrYRrlFWO1e9FcO5Cu%2FJQVBxtoLaUG%2FRkxDe%2FDEsVkSLR5GKtujmF8jH7Iot%2BRAxdIidyLgApWm%2FgxRhR4QsT3FW8B9tzH%2BuQMNPjWMf9X%2FAtU1MAsTzIsxtuJ7vRvfF2pcSZv&webInteractiveContentId=181734753102&portalId=46106616&hsLang=en)

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