Boosting I Hate Receipts' App Downloads with PPC

Industry
SaaS
Challenge
I Hate Receipts faced low brand awareness and struggled to define an effective digital strategy. With limited resources, their marketing efforts were not yielding high download volumes.
Results
By implementing a cross-channel strategy focused on both social and search campaigns, (un)Common Logic achieved a 272% increase in app downloads over six months, a 60% increase in conversion rate, and a 67% reduction in cost per download.
Key Product
PPC

About I Hate Receipts
I Hate Receipts is a startup that uses interactive high-definition receipts to allow users to review in-store, online, and mobile purchases and details.The Challenge
I Hate Receipts entered the market with an innovative product designed to help users manage and review their purchase receipts in a detailed manner. However, the startup faced significant challenges. Their brand awareness was minimal, and they struggled to define a cohesive digital strategy. Operating with a limited budget, their marketing efforts failed to drive the high volume of app downloads necessary for growth.
The Solution
The strategy focused on both social and search campaigns, ensuring maximum reach and engagement. By leveraging targeted ads and optimizing keywords, (un)Common Logic helped I Hate Receipts effectively manage their budget while significantly boosting visibility.
The Results
Within six months, I Hate Receipts saw a 272% increase in app downloads, a remarkable 60% rise in conversion rate, and a 67% reduction in cost per download. This strategic approach not only enhanced their digital presence but also established a solid foundation for sustained growth. The innovative and sophisticated execution by (un)Common Logic delivered results that exceeded expectations.