LightBox Sees 123% Lift in Organic Sessions with SEO

Industry
SaaS
Challenge
LightBox had historically seen poor SEO results with no cohesive keyword strategy and key pages lacking visibility and traffic.
Results
Through strategic SEO optimizations, LightBox experienced a significant 123% increase in organic sessions year-over-year, improved keyword rankings, and enhanced overall traffic.
Key Product
SEO

About LightBox
LightBox specializes in commercial real estate technology and data, offering services from location intelligence to environmental due diligence, lending, valuation, and broker resources.The Challenge
LightBox, a prominent player in the commercial real estate technology sector, faced a significant challenge with their SEO strategy. Despite offering a comprehensive suite of solutions including location intelligence, environmental due diligence, lending, valuation, and broker resources, their online visibility was lacking. The absence of a cohesive keyword strategy and underperforming key pages led to subpar SEO results, with minimal traffic and visibility.
The Solution
(un)Common Logic conducted a thorough audit of LightBox's existing SEO framework and identified key areas of improvement. The strategy included targeted keyword optimization, content enhancements, and technical SEO improvements. Our methodology ensured that LightBox's online presence was not only enhanced but also sustainable in the long run.
The Results
LightBox saw a remarkable 123% increase in organic sessions year-over-year. Additionally, there was a 25% improvement in keywords ranking on Page 1, and 26 keywords achieved top positions in search results. These results not only boosted LightBox's visibility but also drove increased traffic to their key pages, ultimately enhancing their business growth. The strategic SEO optimizations proved to be a game-changer, positioning LightBox as a more prominent player in the commercial real estate technology sector.